Fans cast nearly 26 Million votes throughout the first ever EA SPORTS NHL Cover Vote Campaign, sponsored by BlackBerry.
EA SPORTS and NHL.com have announced that Philadelphia Flyers forward Claude Giroux has been selected by fans as the EA SPORTS NHL 13 cover athlete. Giroux beat Nashville Predators goalie Pekka Rinne in the final of the first ever EA SPORTS NHL Cover Vote campaign.
“The support fans have given me throughout the campaign has been unbelievable,” says Flyers forward Claude Giroux. “I am very excited to be on the cover of NHL 13 and I want to thank everyone who campaigned and voted for me - especially my teammates, the Flyers organisation, and of course all the NHL fans who voted and tweeted.”
Fans cast nearly 26 million votes on NHL.com throughout the campaign, which ran from March 29 to June 4, including more than two million votes in the final.
“The level of passion that the fans, players, and NHL teams have displayed throughout the first ever EA SPORTS NHL Cover Vote campaign has been overwhelming,” says Dean Richards, General Manager, NHL, EA SPORTS. “The EA SPORTS NHL Franchise has had a rich tradition of outstanding cover athletes and quality games, and we feel privileged to introduce Claude Giroux as the face of NHL 13 as selected by the fans. With Giroux on the cover and our revolutionary new True Performance Skating engine, we feel great about delivering our most innovative title yet with NHL 13.”
“Congratulations to Claude on being chosen by the fans as the EA SPORTS NHL 13 cover athlete,” says Adam Larry, NHLPA Director of Licensing and Associate Counsel. “We cannot say enough about the amazing job of all those involved with the EA SPORTS NHL Cover Vote campaign. The terrific support that all 60 participating NHL players received from not only fans and gamers, but also other NHL players, teammates, friends and Twitter followers, showed the success of the campaign in its first year.”
The NHL 13 Cover Vote campaign gave fans the opportunity to select the face of the EA SPORTS NHL franchise as they were able to vote for their favourite candidate at http://www.nhl.com/covervote. The campaign was embraced by NHL fans, teams and players who utilized social media platforms to campaign.