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Glenn Chin began his career at EA in 1992. He started as a Customer Service and Quality Assurance rep and worked his way up to Marketing Assistant for EA SPORTS and ultimately VP of EA SPORTS marketing. Glenn left EA for a few years, working as Global Brand Director at Nike, but now he's back as VP of Global Brand Management for EA SPORTS.

If you know Glenn-even a little bit-you know he was made for this job. Seriously, the man has an unbelievable passion for EA SPORTS, for what the brand has achieved up to this point, and for what it can achieve in the future. We caught up with Glenn and asked him about his vision for EA SPORTS and a few other things.

EA.com: You've been back with EA SPORTS for about nine months now. What's the main thing you've focused on since your return?

Chin: First and foremost, can I say how stoked I am to be back at EA? OK, it's been nine months but I can't stop thinking about how amazing it is to be back. The main thing I've been focused on is working with the team to establish who we are as the EA SPORTS brand. This is our North Star, a vision of what we stand for and ultimately what drives decisions about the experiences we want to deliver to consumers.

EA.com: What's surprised you the most since you've been back? (continue reading…)