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As we showed you yesterday with a look at a Japanese promotional video for Need for Speed SHIFT, there are plenty of creative ways to show how cool this game is.

Australian rock band Regular John are one of 25 acts featured on the SHIFT soundtrack, and they made a very cool music video for their song "Transmitter" that features some action from the game.

Need For Speed Shift OST : Regular John - Transmitter

The SHIFT soundtrack was released September 15 and features many of the most popular artists in music today, including Kanye West, Eagles of Death Metal and Kasabian.

Ex-CART and Formula 1 driver Jacques Villeneuve once (jokingly) said that his favorite part of piloting open-wheel racers was listening to the radio while he burned around corners at 200 mph. You'll get the same thrill in Need from Speed NITRO.

NITRO was released Tuesday for Nintendo Wii and DS and one of the coolest parts of blowing past your opponents is hearing music from 26 different artists on its bumping soundtrack.

Several different types of music are on the NITRO tracklist, from Canadian hip-hop mogul k-os to the riffs of British alt-rock kings Placebo. You're going to find something you like with NITRO's soundtrack. For an audio sample of what to expect, click here.

Today started off bright & early (Ok, really only 9:30AM) at the Harmonix booth for a look at the upcoming game The Beatles: Rock Band. Community Manager Sean Baptiste and crew gave us a play through of the song "I'm Looking Through You" which sounded amazing. The video of this session will be online shortly.

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