EA is joining TOMS Shoes to raise awareness for One Day Without Shoes. Every day, millions of children around the world live without proper footwear, exposing them to injury and disease. On April 10, people from all walks of life will join together and take off their shoes to raise awareness. Now, for the first time ever, you can go barefoot virtually in the Sims FreePlay mobile game!
On April 10, look out for the in-game message asking you to take off your shoes. Show your support by going barefoot and – after 24 hours – your Sims will be rewarded with some tiny, virtual TOMS Shoes of their very own for free!
If you don’t already have The Sims FreePlay on your mobile device, make sure to check it out – it’s free, too! Go barefoot so kids don’t have to!