The Beat

EA_LIFESIZEMESSI_1.jpg POSTED BY EA SPORTS ON Nov 16, 2013

Meet Life-Size Messi

Lionel Messi has become the world’s first true-to-life, living avatar.

Bringing to life a player from the most realistic football game ever, EA SPORTS™ FIFA 14 on the new Xbox One and PlayStation 4, LIFESIZEMESSI.COM is an internet phenomenon that gives fans of FIFA and football across the globe the unique opportunity to intimately interact with one of the world’s greatest footballers.

LIFESIZEMESSI.COM features a true-to-life Messi avatar - LEO - who is aware of and responds to users. LEO knows you’re there - he looks at you, he follows your movements, he responds to your touch. He is like a real man just beyond your screen – intelligent, responsive, alive.

FIFA 14 is alive, with players who think and move like human beings in a world that looks and feels real. What better way to illustrate this next generation technology than bring a player from the game to life? In interacting with avatar LEO, people can also discover FIFA 14’s game-changing new features, such as Pro Instincts and Precision Movement.

FIFA 14 is available on PlayStation 4 now and hits stores for Xbox One on November 19.

Pre-order today and don’t forget about all the carry over options available for PlayStation 3 and Xbox 360 owners.

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