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In Their Own Words: The Sims Mobile Dev Q&A

How Do You Play?

The time has come for The Sims Mobile! To celebrate the worldwide launch, we sat down with three members of The Sims Mobile game team to discover some tips & tricks and learn about their personal play styles.


Jeff Weir
Role: Franchise Art Director

Can you tell us about the opportunities available for players who love the art of storytelling?

Oooh, I love stories, both experiencing them and making my own up. Thankfully, in The Sims Mobile, you can do both! Each Sim has a bunch of stories available to play, whether you want to tell a story about enemies becoming friends, or how you went about learning to play guitar. Stories are ever only as rich as their characters, and our Create-A-Sim gives you the ability to create anyone, from any background, to tell your story.

What can players look forward to in The Sims Mobile?

I think what everyone will enjoy is the game growing with them. You start simply with one Sim and eventually grow to where your world is filled with your Sims, non-playable character Sims, your friend’s Sims and Sims made throughout the community. Beyond playing with the Sims, I am an addictive collector, so I love working to unlock collections to make my home and workplace just the way I like it.

What is your favorite feature on The Sims Mobile?

Perhaps one of my favorite things in the game is our Risky Actions gameplay where players can choose to show off their Sims’ skills in different activities. The Sims do some pretty hilarious things when things don’t go their way, and some of their reactions are laugh-out-loud funny!

What are your top tips for new players?

Before you leave a session be sure to start all your Sims on an event, that way you can maximize your Lifestyle, XP and Rewards while you’re away. Regarding Create-A-Sim, when you go in to adjust your Sims’ head or body you have some really powerful tools hidden in there. Just tap on the Pen icon and you’ll find sliders that allow you to adjust any part of the Sims’ head or body. You can create the likeness of just about anybody!

Amy Kim
Role: Concept Artist

Can you tell us about the opportunities available for players who want to create the perfect Sim?

Players can create their perfect Sim by customizing their appearance, from shaping their features to styling and dressing. They’ll also need to pick an initial trait for their Sims and will be able to unlock more as they progress throughout the game. Certain traits will help give your Sims an advantage in careers and scenarios of the game. The options are endless, and they can even create more than just one perfect Sim!

What is your personal favorite play style on The Sims Mobile?

One of my favorite things to do in The Sims Mobile is to build up my dream home! I guess you can say my play style would be that of an Architect. I love to personalize and decorate my home by creating rooms that are specific to my Sims’ personalities. I also like to create cool hobby rooms for them to hang out in. I’m pretty much just living vicariously through my Sims!

What is your favorite feature on The Sims Mobile?

One of my favorite features is a new one called “Izzy’s Fashion Shop”. Using “Fashion Gems”, you can take a chance at getting cool and unique CAS items! The CAS items come with a trait boost and an eye-catching visual effect ranging from sparkles, flower crowns, hearts, and more!

What are your top tips for new players?

Give out stickers to other Sims in order to earn Fashion Gems to use in Izzy’s Fashion Shop!

Brandon Gill
Role: Creative Director

Can you tell us about the opportunities available for players who are into designing and homebuilding?

Right out of the gate, players will have several collections for their homes that they can work toward unlocking and placing. Acquiring these collections will improve their Lifestyle title and unlock the ability to expand their home with new rooms and more space on their lot. Additionally, every Career and Hobby has a unique collection of objects for their home to expand and customize. These objects also unlock unique party actions for visiting Sims that share the same Career or Hobby.

What is your favorite moment so far playing The Sims Mobile?

I’ve really been enjoying the fact that other players’ Sims are wandering around my town. Seeing the creativity of other players just makes me smile, and the fact that I can give them a sticker to let them know that I like their style really feels great.

What is your favorite feature on The Sims Mobile?

I personally like the Lifestyle Ladder, where I can see how far along my friends are in customizing their home and Sims. I find myself motivated to catch-up with friends that are further along, and I really like the ability to look at their creations to get inspired in my own game.

What are your top tips for new players?

Daily To-Do list is the best way to level up as a new player and following the Quests will show you all the cool things that you can do in the game. If you ever find yourself wondering what to do next, you can check the Sim Info Panel and your Sim will let you know what they’d like to tackle next.


Download The Sims Mobile* today and use these tips to help shape your Sims’s legacies!


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*Network fees may apply. Includes in-app purchases.



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