LIVESTRIKE is the most exclusive form of the content releases in NBA LIVE. Unlike traditional game updates or random features, LIVESTRIKE gives players the chance to play in Live Events challenges, where winners can get their hands on the trendiest in-game apparel and kicks and get to play on sick courts.
Be on the lookout for live events that feature new events, players, and venues, as well as limited-time rewards. But don’t wait too long, they’re gone quickly!
Complete events to stay fresh with in-game jerseys, hoodies, shorts, sneakers, and more from the hottest brands on the planet.
EA SPORTS NBA LIVE 19 is collaborating with Pigalle Basketball, a Parisian lifestyle brand that features light and vibrant clothing, where players can earn gear through an in-game LIVESTRIKE. It is available for limited amount of time to earn for your Create a Player to be flashy on and off the court.
Nike has been one of the most iconic brands in the fashion, sports, and pop-culture world for decades. With the latest LIVESTRIKE, you’ll get the chance to not only earn exclusive Nike wear for your created player, but you’ll also be able to flex your swag against your friends in NBA LIVE 19.
The hottest mashup of both streetwear and sportswear is coming together into NBA LIVE 19. Win events to rock some iconic threads for your player in THE ONE.
We’re introducing the Canvas Program, which integrates the artistic designs of some of the world’s most talented artists into winnable court elements you can add to your own custom-made court.
Felipe Pantone is an Argentinian-Spanish artist who started off as a graffiti artist as a pre-teen. He pursued a degree in fine arts in Spain and proceeded to set up his main studio there. By combining dynamism, transformation, omnipresence, and various themes to depict different eras in the world, he's turned into a globally-recognized artist.
Born in Mexico, Lourdes Villagomez has made her imprint on the art world by mainly using acrylics to depict the lavish culture of her country. By using vibrant colors and vivacious portrayals of some of the most sacred moments in Mexican culture, Villagomez brings worlds of religion, tradition, and craft to life in her work. Be sure to hop in and get some of her signature designs to throw on your court today.
Born Ricardo Gonzalez, this designer and artist from Mexico has created his own signature style on the back of the idea that “a word is an image.” Using ambiguity as a tool, he provides a copious number of ways to interpret his art and does the same in NBA LIVE. It’s A Living is not only a phrase but a philosophy for Gonzalez.
Abstrk is a Cuban-American born and raised in Miami, Florida. His work uses movement and color as vehicles to transport you into another world full of imagination and beauty. Starting off as a graffiti artist, his work is very diverse and can be found all around North America.
Born Mark Paul Deren, the street artist MADSTEEZ shows off a unique style in his work. In NBA LIVE 19, you can see his incredible use of color, something in his work displayed across the country. Not only has he created virtual courts, but he’s even gone and designed real-life basketball courts in New York.
The Creator Challenge is an in-game Live Event against somebody well known –a celebrity, musician, streamer, or anybody else of note. These challenges could be geared in any way but, if you win, you’ll get to recruit the player to your squad to take down other teams in Court Battles.
Marcelas Howard has quickly risen to celebrity status as a content creator. Not only is he one of the funniest personalities you’ll find on social media but, like fellow trick-shop-shooter T-Jass, the boy can hoop. Recruit Marcelas to join your squad so you can get his signature skills, too.
Not many can ball like Tristan Jass – his jumpers are automatic, his layups are quickly recognizable, and he’ll still cross you easily. He’s another proven baller, but the trick shots are what brought him into the limelight. Pick up T-Jass for your squad to unlock a couple of those shots for your own player.
I’m not sure what’s sweeter, Filayyyy’s voice or his jumper. Either way, he’s catapulted himself into one of basketball culture’s top personalities. If you want to hear his commentary, a couple songs, or even catch his hooping skills, you can check him out on social media pretty easily. Don’t forget that when you go against him in NBA LIVE, he’s a former division-one ball player, too. When you get Filayyyy on your team, you’ll also get a couple of his signature moves.
Omari Hardwick isn’t only the star of Power, where he plays Ghost, he’s also one of the hardest working individuals in the television industry. From humble beginnings, Omari worked odd jobs throughout his life to support his love for both acting and sports. As a former collegiate football player, he always had a passion for competing and, while Ghost is ruthless, Omari might be colder on the court.
Lil Bibby is one of the top up-and-comers in the hip-hop industry. He’s releasing hits, and he’s doing it while getting praise from some of hip-hop’s best rappers, too. Bibby was named to XXL’s Freshman Class back in 2014 and has since released two mixtapes and two albums with plenty more promised. Don’t sleep on Bibby on the court, though, as he’s shown on multiple occasions that he can cross you over.
The Gonzalez Twins can ball harder than anybody you probably know. Not only were they players at UNLV, but they were each able to hit multiple three-pointers per game. Dakota was the scorer who was known for lighting it up, and Dylan could score and also hit the boards. Both have become music sensations but still have their eyes set on hoop dreams. You can now go ahead and play with them in NBA LIVE 19.
We’re introducing hip-hop’s hottest group, Migos, to NBA LIVE 19. You’re going to have to take the kings of the ATL on separately to form the entire group. First, there’s the shoot-first Quavo. He’s shown us by winning the All-Star Weekend Celebrity Game MVP that he can ball out – don’t sleep on his guard skills. Offset might be the quietest of the three, but he’s helped Migos dominate the Trap music scene; next up, your court. You can’t forget about Takeoff, either. He’s launching his own solo career with a Top-100 song in 2017 and a solo album in 2018, but be sure to keep an eye on him on the court before he breaks you down.
The NFL Hall-of-Famer is top-three in all-time receiving yards and touchdowns, but he made an even bigger impact on the game as a whole. When you look at Owens’ career, you see someone who transcended the gridiron with a truly one-of-a-kind personality and iconic smile. What you probably didn’t know is that Owens can ball-out on the hardwood. He played college basketball, football, and ran track at the University of Tennessee at Chattanooga. While in the NFL, he tried to play in numerous basketball summer leagues, though his contract wouldn’t permit it. And since retiring, he’s taken home the All-Star Weekend Celebrity Game MVP honors a couple times. Be sure to get on the court against one of the greatest athletes professional sports has ever seen and recruit T.O. to your team.
Not only can JuJu dominate on the gridiron but he’s going to spend his bye week from the NFL playing against your squad in NBA LIVE. If you think you have what it takes to beat the star wide receiver on the court, bring your A-game and test it out.