EA appreciates the passion that our players and community members have for our games. Members of our communities frequently ask us if they may run a non-commercial tournament to enjoy our games. EA does not object to your use of our EA SPORTS FC (“EA FC”) games, including on PC, console, or mobile platforms, in your community tournament, provided you comply with the following guidelines. It is your responsibility (and the responsibility of any sponsors or other third parties involved with your tournament) to comply with all applicable laws and regulations for your tournament.
Scale: Community tournaments are just that, smaller-scale events focused on coming together over a shared passion, not a money-making or large-scale venture and not merely an advertisement or promotion for a product or brand. EA understands that the operation of your tournament may cost money. However, commercial activity associated with the tournament (e.g., entry fees, sponsorship, advertisements, branding, marketing, etc.) should reflect the purpose and scope of a community event where tournament play is the sole focus.
Prizing: Prize pools must be set and published before your tournament starts. The total cash (or cash value) for your prize pool for all tournaments in a calendar year may not exceed $10,000 USD (or its equivalent in local currency).
Tournament Fees: You may charge an entry fee of no more than $20 USD (or its equivalent in local currency) for each participant. In any case, the entry fee must be solely to help offset the cost of organizing your tournament.
Acceptable Game Modes: Your tournament may use EA FC only in ‘Ultimate Team’ or ‘Kick Off’ mode. If your tournament will be a Pro Clubs event, it must be an online-only event and may not use any real-world clubs or leagues without express written permission from each of those entities.
Streaming: While we do not object to the live streaming of your tournament, you may not, and may not permit anyone, to broadcast your tournament on non-streaming platforms (e.g., TV, paid digital platforms, etc.).
Prohibited Sponsors & Partners: Your tournament may not be sponsored by companies that sell or promote any products or services related to the following:
Pornography or any sexually explicit materials, contraceptive products or services, or online dating products or services
Alcohol
Tobacco, cigarettes or similar products
Other restricted drugs or drug paraphernalia;
Firearms, explosives, or other weapons
Gambling/wagering/lottery products or services, including sports betting and daily fantasy sites or similar services;
Political ads or otherwise promoting a political agenda
Illegal products or services, or content that otherwise violates any applicable laws in the territories
Involving content that is obscene, slanderous, misleading, inaccurate, or discriminatory
Pharmaceutical products or services, dietary supplements, or medical devices;
High fat, salt, or sugar food and drinks
Energy drinks
Cryptocurrency companies and/or websites promoting/relating to the trade of cryptocurrency
Products or services that compete with EA’s business (e.g., games, online game sites, or competing esports events)
Anything that is detrimental to EA’s business (e.g., hacking, gold services, account selling, coin selling)
Anything that is inconsistent with the ESRB, PEGI, OFLC, USK, or applicable rating(s) of the EA FC in the given territory
You may reference sponsors in connection with your tournament (e.g., using language such as “supported by”) – but you cannot include the name of a sponsor in the title of your tournament (e.g., you may not call your tournament “Acme Company EA SPORTS FC Invitational”).
No EA Affiliation or Use of EA Intellectual Property: You may not use any EA or EA FC artwork, logos, or trademarks (including game logo treatments, or the name Electronic Arts, or EA) to promote your tournament or on your tournament website, and you may not otherwise suggest that your tournament or tournament website is endorsed or approved by or affiliated with EA in any way. However, you may state that your tournament is run using the EA FC game. In addition, you must include the following notice in a clear and conspicuous manner on your tournament website and any tournament materials: “This tournament is not affiliated with or sponsored by Electronic Arts Inc. or its licensors.”
Third-Party Rights: Our games contain third-party licensed images, music and other content, and EA has not expressly cleared any third-party content for your use. You should seek your own legal advice regarding the rights you may have to make use of those elements, including whether you will need to reach out to our third-party licensors to obtain permission to use those elements.
Compliance with Our Terms: You and your tournament, and any users of our games in connection with your tournament, must comply with the EA User Agreement (including its Rules of Conduct) and any applicable EA rules or end-user terms.
Reservation of Rights: EA reserves the right to take appropriate action against any tournament organizer that does not follow these rules and principles at its sole discretion.
Thank you for your interest and we hope you continue to enjoy our games. Any requests or questions regarding these guidelines and the topics they cover may be submitted to EASPORTSFCLICENSEREQUEST@EA.COM.
