EA SPORTS™ MVP Bundle

MVP Bundle

EA SPORTS™ Madden NFL 27 Deluxe Edition

White and blue Ultimate Team card pack featuring a large “UT” logo with EA Sports Madden NFL 27 branding on a glossy foil wrapper.

Madden NFL 27 Season 1 Player Item

Team Builder Ultimate Team Pack

  Included in Madden NFL 27 Deluxe Edition

A stack of green plates with a center P representing the icons for madden points.

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4600 Madden Points

A white calendar icon with the text "3 DAYS" in the middle and a small clock on the bottom right corner

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3 Day Early Access (Aug 10-12)

Madden NFL 27 early access solo challenge icon.

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Exclusive Early Access Solo Challenge

Blue Madden NFL 27 Ultimate Team card pack featuring EA Sports branding and bold white lettering on a glossy foil design.

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Cover Athlete Elite Ultimate Team™ Player Item

EA SPORTS™ Madden NFL 27 Standard Edition

Glossy green block-style emblem featuring a bold black “P” on a stacked geometric design against a dark background.

Madden NFL 27 Franchise Points

300 Franchise Points

Gold “XP+” emblem inside a dark circular badge, styled like a premium experience points or progression icon.

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1 Superstar Legendary XP Boost

An image of a Blue with the letters UT on Madden Ultimate Team Pack Evo Item.

MVP Bundle Ultimate Team™ Evo Item

1 Ultimate Team™ Evo Item

Secure extra content by pre-ordering Madden NFL 27

Pre-Order Madden NFL 27 Now

EDITION BONUSES

PlayStation®

Xbox

Nintendo Switch 2

Steam

Epic Games

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EA Sports logo

Base Game

Exclusive Early Access Solo Challenges

83 OVR BND Countdown Player (Choice of 1 of 5) 

Team Builder Ultimate Team Pack (Choice 1 of 32)

81 OVR BND Cover Athlete Player Item (Choice of 1 of 3)

Cover Athlete Elite Player Item 

250 Road to Glory Skill Points

100 Dynasty Points

4600 College Football Points

1 Upgradeable Ultimate Team Player Item

Promotional banner for the MVP Bundle featuring Madden NFL 27 Deluxe Edition with Caleb Williams from the Chicago Bears on the left, and College Football 27 Deluxe Edition with a coach and multiple college players and mascots on the right.

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EA Sports Madden NFL 27 cover art featuring a Chicago Bears quarterback mid-throw above the Chicago skyline against a blue gradient background.

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EA Sports Madden NFL 27 Deluxe Edition cover art featuring Caleb Williams from the Chicago Bears player crossing his arms in falling snow beneath bold game branding.

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Gameplay gets physical with more precise control from authentic WR/DB battles, new short-yardage mechanics, defensive coverage improvements and new strategic pre-play settings and controls. 

Denver Broncos receiver leaps for a catch in the end zone while a defender contests the play under bright daylight in a crowded stadium.

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Gameplay

The sights and sounds of stadium traditions and broadcast moments frame storylines and bring NFL Sundays to every game day. From Denver’s pregame skydivers to the zip line in Jacksonville, new presentation features elevate every matchup to big-game energy.

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Presentation

The all-new Persona Engine gives every NFL athlete a distinct personality that informs their motivations, how they think, and how they respond, transforming your Franchise into a reactive ever-evolving league shaped by every move you make.

A football player in gray uniform and number 15 sprints towards the end zone with the ball, pursued by an opponents in black. 

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Franchise

Become the greatest NFL Superstar of all time through an expanded G.O.A.T. Career Journey. Progress from high school to the Hall of Fame with deeper skill trees and new playable positions, then unlock meaningful career choices as your legacy grows.

Close-up of a Chicago Bears player Caleb Williams in full uniform crossing his arms, staring forward beneath a helmet, with Madden NFL 27 branding and a dark textured background.

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Superstar

Build the way you want with the newly revamped upgrade system. Earn skill points from completing player-specific objectives or exchanging items. Choose your favorite players, increase their potential with the new Evos items, and shape your roster.

Philadelphia Eagles and New York Giants players collide at the goal line in a crowded short-yardage football play near the end zone.

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Ultimate Team™

Madden NFL logo

EA SPORTS™ Madden NFL

Sports

Football player in a Chicago Bears uniform (#10) stands centered against a dark background with falling snow, arms crossed over chest in an X pose, wearing a black helmet with orange “C” logos and a white jersey.

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*Conditions &amp; restrictions apply. See [https://www.ea.com/games/madden-nfl/madden-nfl-27/game-disclaimers](https://www.ea.com/games/madden-nfl/madden-nfl-27/game-disclaimers) for details.

†Conditions, limitations and exclusions apply. See [EA Play terms](https://tos.ea.com/legalapp/eaplay/US/en/PC/) for details.

© {year} Electronic Arts Inc. Electronic Arts, EA SPORTS, and Ultimate Team are trademarks of Electronic Arts Inc. The mark “John Madden” and the name, likeness and other attributes of John Madden reproduced on this product are trademarks or other intellectual property of Red Bear, Inc. or John Madden, are subject to license to Electronic Arts Inc., and may not be otherwise used in whole or in part without the prior written consent of Red Bear or John Madden. All rights reserved. Officially Licensed Product of NFL PLAYERS INC. and NFLPA.COM. Officially Licensed Product of the National Football League.

**Conditions, limitations and exclusions apply. See [https://www.ea.com/games/bundles/mvp-plus-membership/game-disclaimers](https://www.ea.com/games/bundles/mvp-plus-membership/game-disclaimers) for details. 


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A collage featuring the Madden NFL 27 deluxe cover art as well as items players will receive if they pre order the game.

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Edition promotion list benefits for MVP bundle, Madden NFL 27 Deluxe and Standard edition.

Madden NFL 27 Edition Comparison Listing 16x9

Las Vegas Raiders quarterback dives toward the end zone as Seattle Seahawks defenders attempt a tackle near the goal line in a packed stadium.

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Dallas Cowboys players gather beneath a glowing star logo in a dramatic tunnel entrance before a game.

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EA SPORTS™ Madden NFL 27

EA-APP


From campus legend to NFL superstar, make your rise with the MVP Bundle across the EA SPORTS™ College Football 27 Deluxe Edition and the Madden NFL 27 Deluxe Edition. 


Get The Bundle

Promotional banner for the MVP Bundle featuring Caleb Williams from the Chicago Bears on the left, and College Football 27 a coach and multiple college players and mascots on the right.

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Get The MVP Bundle

Advertising

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Run the league one decision at a time. EA SPORTS™ Madden NFL 27, powered by the all-new Persona Engine, transforms Franchise into a reactive, always-evolving league where every NFL athlete has a distinct, realistic personality that informs their motivations, demands and reactions. Gameplay gets physical with more precise control from authentic WR/DB battles, new short-yardage mechanics, defensive coverage improvements and new strategic pre-play settings and controls. Build your NFL legacy on a deeper progression path in the new Superstar G.O.A.T. Career Journey and control your roster with more customization with Ultimate Team Captains.


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Check out the Madden 27 Ratings!

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Madden NFL 27 Reveal Trailer

Madden 27 | Official Reveal Trailer | EA SPORTS

Madden 27 Reveal Trailer

 Image showing some Madden 27 gameplay with a player about to start a running route alongside the Madden 27 logo and the words What's New.

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Madden NFL 27 What's New

What’s New in Madden 27

Play trials of select new games for up to 10 hours.

Unlimited access to a collection of top EA titles.

Score new rewards every month in the hottest EA titles.

Save 10% off EA digital purchases—including game downloads, points packs, and DLC.

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EA Play

Day 1 access to full, premium editions of select new games, packed with added content and extras.

Unlimited access to a library of premium edition EA titles.

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EA Play Pro


Explore Madden NFL 27’s Coach DNA and how more authentic coach profiles, smarter CPU tendencies, and improved in-game decision-making make every matchup feel more strategic, dynamic, and true to Sunday football.

**Video Transcript**

*We&#39;ve seen a lot of feedback from players that they want more of a reasonable challenge when they play against the CPU. So, that&#39;s really what we went after this year.* 

*We looked at our adaptive AI system that basically works alongside the play calling models and is an entire behavior tree system that is adding more depth and nuance to the game.* 

*Now, the CPU is going to have a gamelong idea of what concepts they&#39;ve run that have worked before, how that&#39;s setting up future play calls.* 

*If you try to run over and over again with a quarterback, the CPU will stop you now. If you throw drags over and over again, the CPU will stop you now.* 

*Now, we have eight different adaptive coaching profiles. Three aggressive, three balanced, and two conservatives.*

*So, on one end, you might have a conservative style coach who&#39;s going to play more of like a soft, too high shell. But then on the other end of the spectrum, you might have a really aggressive coach who&#39;s looking at what are the ratings of the offensive and defensive line, who&#39;s the quarterback, who&#39;s the running back.* 

*The game should feel extremely different from one another. Should really feel like the CPU has a distinct identity for how they&#39;re trying to beat you.*


Scene from Madden 27 featuring a football field with an active game in a packed stadium. Text in the middle reads: COACH DNA 2.0. 