EA Maxis Label

Maxis, originally founded in 1987, and now an Electronic Arts label with studios in Emeryville, Redwood Shores, and Salt Lake City, has created some of the world’s most popular franchises including SimCity, Spore, and The Sims, one of the best selling franchises in gaming history. Maxis games exemplify deep simulations that encourage player-driven creativity while delivering unique genre-defining style of gameplay. Maxis recently launched SimCity for PC, the rebirth of the king of city-building simulations and expansion packs and content updates for The Sims franchise.